There are 2 ways to promote virtual scratch-off coupons – by Link, and a QR Code.
Each campaign generates its unique web URL – Customers play your game at this URL and get to it by hyperlink and QR Code created for you with each scratch-off game. You use this unique URL and/or QR Code to promote your games in the following ways:
- On the Internet on websites, email promos, blogs, social media posts, kiosks, and SMS text messages and push notifications.
- On printed media: signs, posters, flyers, hand-outs, cards, print ads and mailers, and display on your website, computer, and TV monitors.
Here is an example of how a shoe store provides ways for customers to play their mobile scratch-off coupon game:
Boot Hut promotes Scratch-off Games by text and image links on the Internet on websites, email promos, blogs, social media posts, kiosks, and SMS text messages and push notifications.
PROMOTE SCRATCH-OFF GAMES ONLINE & IN STORE
These examples are all demos; prizes won are for illustration only and are not redeemable.
Text link:
Boot Hut Fire Sale! Play our instant win Scratch-Off Game for a chance to win up to 50% off your next purchase at Boot Hut. Play Now. You could be a winner! – Click here.
Button link:
Boot Hut Fire Sale! Play our instant win Scratch-Off Game for a chance to win up to 50% off your next purchase at Boot Hut.
Image link:
PROMOTE ONLINE & OFFLINE WITH QR CODES
QR Code:
This is a demo; prizes won are for illustration only and are not redeemable.
Boot Hut also promotes Scratch-off Games by QR code – each game generates its own unique QR Code image print on your in-store signs, posters, flier hand-outs, cards; and also display on your website, and computer and TV monitors. Customers scan QR Code with their smartphone to play your Scratch-off Game. The best games are ones where everyone is a winner.
These examples are all demos; prizes won are for illustration only and are not redeemable.
Websites:
Hang Tags:
Lanyards for Store Associates
Store Signage:
What is a QR Code?
QR code is a maze-like looking icon that is scanned using a QR Reader on your smartphone or tablet.
How do I scan the QR Code? – You point your smartphone camera at the code, and it does the rest. The QR code can creates a text link that, when clicked on, takes the customer to your scratch-off game; or takes the customer directly to your game without a text link.
If you use an iPhone, you already have a QR Reader app installed on your iPhone. If you have a Droid Phone, you have to download a free QR Reader in your AppStore or Google Play. Search the term “QR Reader,” and several will display to choose from and download.
Need help setting up a scratch-off game or linking your game on pages within your website? Contact us by Chat or Contact Form for free help or set-up your scratch-off game links on your website and marketing materials.
Demo Scratch-off Game
This demo game features the
Scratch & Win + Prize Claim Form Template commonly used for retail promotions.
This is a demo; prizes won are for illustration only and are not redeemable.
Create virtual scratch-off coupons to promote your brand gaming and increase customer engagement.
Use this document as a guide for planning your Priiize scratch-off game with your team.