Increase customer engagements and retention for your auto dealership promotions with scratch-off gamification.
Gamification in Business Scratch-Off Cards is a proven technique that motivates auto buyers. They create fun, increase brand engagement and retention through incentivizing positive behaviors.
Auto Dealerships are using coupons and free incentive promotions for prizes such as discounts on oil changes, or cash down payments towards the purchase of a new or used car at their dealership. Ad agencies for car dealerships are using Priiize Virtual Scratch-offs to generate games for their clients.
The ways an Auto Dealership promotes digital scratch-off games
The ways car dealerships promote their scratch-off games are to have customers text an SMS to a number and or scan a QR code and opt-in to receive further information and promotions in exchange to play a virtual scratch-off card. The car dealerships acquire car shoppers’ cell numbers and email addresses to promote the game and future promotions.
The SMS number and QR code are printed on static cling labels and placed on vehicle windows in the showroom and outside on cars parked in the lot. They are also promoted in emails, signage, print ads, direct mailers, and TV ads.
If you are looking to do a virtual scratch-off promotion for auto dealerships contact Priiize at 732-922-8800 or the Contact Form to request more information.
23 billion SMS messages are sent every day worldwide, and studies show that 96% of SMS messages are opened within three minutes of receipt. Text messages engage and excite customers, turning conversations into conversions. Contrast that to an average 18% email open rate. Consumer engagement makes text messaging a compelling channel for sales, marketing, and customer service.