RELATED ODDS INSTRUCTIONS: Planning Prize Odds Allocations for Open & Close-Ended Scratch-Off Campaigns
PDF Download Version: Planning Prize Odds Allocations for Open & Close-Ended Scratch-Off Campaigns
Setting Odds for Winners and Losers
You are automatically setting up the Odds percentage of win/lose when you type in the number allotted for each prize by the number of players. A simple Odds example is if you have ten people playing with 5 Winners and 5 Losers, the odds of winning is 1 out of 2.
A second example is if you have 205 players with a game set to 200 losers and five winners, then the Odds of winning will be low and slow.
Number of Players
Another issue to consider when setting the Odds is the probability that every one your project will play does not. Out of the 205 players, 50 may only play the first few days, and they could all be losers.
In this case, I would put Losers on “Pause” for a few hours and keep Winners “Activated” on the number of Winners increase, especially if everyone knows each other, like if the players are employees of one company.
Winners will brag to other teammates they won, which is a great buzz to get people excited and play if they haven’t already.
Watch Winners and Losers Closely.
We recommend that you watch your game Winners and Losers daily and make any adjustments to each Winner and Loser prize’s quantity set.
If you have a game with more Losers than Winners and see the number of Losers far out-pacing winners, lower the number allocated to “Losers” so things even out more for a better mix of Winners and Losers.
The Right Blend
Having the right blend of Winner and Losers will keep players pumped up that they have a chance of winning something.
The other thing is only you know what is going on, not the individual players unless they are all in daily contact with each other.
If you posted Winners’ and Losers’ names on a leaderboard, on social networks, or your website, this would have a significant impact.
Monitor Prize Claims and Prize Inventory Results
Monitoring the win/lose percentage on virtual scratchers will ensure your scratch-off campaign’s success.
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Use your server and software services for Customer & Employee Prize Claims, Relations Management, Hooks, and Webhooks.
Adopting scratch-off games for your employee appreciation gamification strengthens motivation and reward activities and is fun and exciting.
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