Resources

Promotional Strategy & Insights

Explore expert guides, best practices, and in-depth insights on digital scratch cards, engagement marketing, sweepstakes strategy, and promotional game design.

Resources - Promotional Strategy & Insights

 

Trusted Insights, Guides, and Best Practices for Digital Scratch-Off Promotions

Welcome to the Priiize Resources Hub — your central library for articles, guides, examples, and insights on digital scratch cards, scratch-off marketing, sweepstakes engines, employee engagement gamification, trade marketing strategies, and more.

Whether you’re planning your first campaign or optimizing your next one, this collection helps you understand the proven strategies that drive higher participation, stronger loyalty, and measurable results.

Featured Resource:

Digital Scratch Cards: The Complete Guide

Learn how digital scratch cards work, why they perform so well, and how brands use them to drive engagement.
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Explore Priiize Resources

Below are expert-written articles that help you make smarter decisions for promotions, employee programs, events, retail activations, and audience engagement.

 

Digital Engagement & Scratch-Off Game Strategy

Retail & Ecommerce: How Digital Scratch-Offs Boost Conversions, Reward Loyalty, and Increase Repeat Purchases

Retail & Ecommerce Scratch-off Promotions

How scratch-offs boost conversions, reward loyalty, and increase repeat purchases.

digital scratch-off campaign best practices

Best Practices for Running a Digital Scratch-Off Campaign

Guidance on prize tiers, probability settings, QR distribution, data capture, and promotion strategy.

Sweepstakes Compliance: U.S. Rules & Requirements Guide

Sweepstakes & Promotions Compliance

An overview of considerations for U.S. sweepstakes, prize handling, and probability-based win logic.

Digital Scratch Cards

A deep dive into how digital scratch-off promotions work, engagement psychology, prize logic, and real-world use cases.
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Trade Marketing Scratch-Off Games

How digital scratch-offs drive retailer participation, motivate frontline teams, and support sell-through.
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Sports Scratch-Off Promotions

How sports teams, leagues, and sponsors use scratch cards to energize fans, reward attendance, and activate sponsors.
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Latino Consumer Promotions

Strategies and insights into how scratch-off gamification performs with Latino audiences and multicultural marketing.
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Random Draw Service

Learn how Priiize performs transparent, secure random winner selection for closed-list giveaways and prize programs.
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Industries & Use Cases

Who Uses Priiize

Explore how different industries — retail, hospitality, events, SMBs, HR teams, nonprofits — use scratch-off engagement tools to motivate audiences and capture zero-party data.
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Scratch-Off Fundraisers

Learn how organizations use digital scratch cards to raise awareness, reward donors, and gamify fundraising campaigns.
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Retail & Ecommerce

How scratch-offs boost conversions, reward loyalty, and increase repeat purchases.

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Additional Learning

Best Practices for Running a Digital Scratch-Off Campaign

Guidance on prize tiers, probability settings, QR distribution, data capture, and promotion strategy.
Read more →

Sweepstakes & Promotions Compliance

An overview of considerations for U.S. sweepstakes, prize handling, and probability-based win logic.
Read more →

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Learning Center:
Explore actionable insights, updates, and ideas on digital scratch-off promotions, engagement marketing, and campaign strategy. – Read more.

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