Salons & Spas Scratch-Off Promotions

Scratch-off promotions can be fun and engaging for salons and spas to attract customers, increase loyalty, and boost sales.

Here are some ideas and tips for running effective digital scratch-off promotions:

Promotion Ideas

1. 1. Discount Offers:
      

       

      • • 10%, 20%, or 50% off on haircuts, facials, or massages.
      • • “Buy one, get one free” deals for treatments.

1. 1. Freebies:
      

       

      • • Free product samples (e.g., hair serums, moisturizers).
      • • Complimentary add-on services (e.g., a scalp massage with a haircut).

1. 1. Loyalty Incentives:
      

       

      • • Double loyalty points on their next visit.
      • • Exclusive VIP discounts for their next booking.

1. 1. Big Prizes:
      

       

      • • Free full-service treatments (e.g., full-body massage or a spa day).
      • • Gift cards or salon membership discounts.

1. 1. Seasonal Specials:
      

       

      • • “Holiday Glow” packages at discounted rates.
      • • Special discounts for back-to-school or Valentine’s Day.

Design Tips

• • Visual Appeal: Use eye-catching designs with gold, black, or silver scratch-off areas to create excitement.

• • Branding: Include your logo, colors, and contact information for easy recognition.

• • Clear Instructions: Ensure customers know how to use the scratch-off cards and any conditions.

Execution Tips

1. 1. Distribution:
      

       

      • • Offer digital scratch-offs with every purchase. Have customers scan your live game QR code to play.
      • • Please include them in mailers or event goodie bags.

1. 1. Terms & Conditions:
      

       

      • • State expiration dates and exclusions (e.g., not combinable with other offers).

1. 1. Digital Alternatives:
      

       

      • • Offer virtual scratch-offs via apps or email campaigns for tech-savvy customers.

1. 1. Social Media Tie-In:
      

       

      • • Encourage customers to share their wins on social media with a special hashtag.

1. 1. Tracking & Feedback:
      

       

      • • Use unique codes to track which offers perform best.
      • • Gather customer feedback to improve future promotions.

Contact Priiize for more information or request a free personalized demo.