Scratch-off promotions can be fun and engaging for salons and spas to attract customers, increase loyalty, and boost sales.

Here are some ideas and tips for running effective digital scratch-off promotions:

Discount Offers:
- 10%, 20%, or 50% off on haircuts, facials, or massages.
- “Buy one, get one free” deals for treatments.
Freebies:
- Free product samples (e.g., hair serums, moisturizers).
- Complimentary add-on services (e.g., a scalp massage with a haircut).
Loyalty Incentives:
- Double loyalty points on their next visit.
- Exclusive VIP discounts for their next booking.
Big Prizes:
- Free full-service treatments (e.g., full-body massage or a spa day).
- Gift cards or salon membership discounts.
Seasonal Specials:
- “Holiday Glow” packages at discounted rates.
- Special discounts for back-to-school or Valentine’s Day.

Visual Appeal: Use eye-catching designs with gold, black, or silver scratch-off areas to create excitement.
Branding: Include your logo, colors, and contact information for easy recognition.
Clear Instructions: Ensure customers know how to use the scratch-off cards and any conditions.

Distribution:
- Offer digital scratch-offs with every purchase. Have customers scan your live game QR code to play.
- Please include them in mailers or event goodie bags.
Terms & Conditions:
- State expiration dates and exclusions (e.g., not combinable with other offers).
Digital Alternatives:
- Offer virtual scratch-offs via apps or email campaigns for tech-savvy customers.
Social Media Tie-In:
- Encourage customers to share their wins on social media with a special hashtag.
Tracking & Feedback:
- Use unique codes to track which offers perform best.
- Gather customer feedback to improve future promotions.

Would you like a free consultation or help designing the scratch-offs or planning a detailed campaign? Contact Priiize for a free consultation.

Salons & Spas Scratch-Off Promotions