Auto Dealership Scratch-Offs & Promotions

Increase customer engagement and retention for your auto dealership promotions with scratch-off gamification.

Gamification in Business Scratch-Off Cards is a proven technique that motivates auto buyers. They create fun and increase brand engagement and retention by incentivizing positive behaviors.

Auto Dealerships use coupons and free incentive promotions for prizes such as discounts on oil changes or cash down payments towards purchasing a new or used car at their dealership. Ad agencies for car dealerships use Priiize Virtual Scratch-offs to generate games for their clients.

LOOKING FOR MORE FOOT TRAFFIC? – here is an efficient way to have thousands of players from your opt-in email list generate their Exclusive PROMO CODE to come into the dealer’s showrooms to play.  

The ways an Auto Dealership promotes digital scratch-off games

The ways car dealerships promote their scratch-off games are to have customers text an SMS to a number or scan a QR code and opt-in to receive further information and promotions in exchange for playing a virtual scratch-off card. The car dealerships acquire car shoppers’ cell numbers and email addresses to promote the game and future promotions.

The SMS number and QR code are printed on static cling labels and placed on vehicle windows in the showroom and outside on cars parked in the lot. They are also promoted in emails, signage, print ads, direct mailers, and TV ads.