Boost Employee Rewards with Proven Performance Metrics.

Why Scratch-Offs Work for Employee Rewards and Incentives.

Scratch-off games tap into the psychology of anticipation and instant rewards. Employees are more likely to stay engaged when recognition feels fun, interactive, and rewarding. Priiize Scratch-Offs give HR teams, managers, and leaders a unique tool to:

• Celebrate employee achievements instantly.
• Incentivize participation in wellness, training, or sales programs.
• Foster a culture of recognition through surprise-and-delight moments.
• Deliver scalable, branded reward experiences across teams and locations.

But beyond the fun factor, scratch-offs perform.

Employee Rewards: Scratch-Off Performance Metrics That Matter.

1. Open Rates: 75%–95%

Priiize digital scratch-offs consistently outperform traditional employee email campaigns. Internal reward campaigns using scratch-offs see open rates between 75% and 95%, compared to the average 20%–25% for corporate emails. The interactive game format immediately captures curiosity.

2. Engagement & Playthrough: 85%+

Once employees open their scratch-off, they nearly always play. Engagement rates average 85% or higher, as the experience is concise, mobile-friendly, and delivers instant results. Compare that to static reward portals, which often see drop-off rates before winners claim rewards.

3. Reward Claim Rates: 90%+

Employees who win a scratch-off prize are highly motivated to claim it. Claim rates often exceed 90%, ensuring full budget utilization. With options like digital gift cards (via Tango), PTO perks, or company swag, remployees can personalize rewards and have them instantly delivered.

4. Conversion Uplifts

When scratch-offs with employee initiatives—like completing a training module, hitting sales targets, or wellness challenges—companies see measurable uplifts:

• Training completion rates improve by 30–40% when scratch-off games are used in conjunction with rewards.
• Sales performance campaigns with scratch-off incentives report uplifts of 15–20% in monthly targets achieved.
• Wellness programs with scratch-off incentives increase participation by 100% compared to email reminders alone.

Real-World Example: Engagement at Scale

A mid-sized financial services company rolled out a Priiize scratch-off campaign for its 1,200 employees to encourage completion of cybersecurity training. Instead of a static reminder email, employees received a digital scratch card.

• Open rate: 92%
• Playthrough rate: 87%
• Training completion: Jumped from 62% to 91% in two weeks
• Employee feedback was overwhelmingly positive, with comments praising the “fun twist” on mandatory learning.

Key Benefits for HR and Leadership Teams

• Instant recognition that feels personal and exciting.
• Measurable ROI through clear performance metrics.
• Scalable solutions across offices, departments, or remote teams.
• Custom branding to reinforce company culture and values.
• Optional prize delivery workflows for scratch-off promotions.

Conclusion: Reward Smarter, Not Harder

Employee engagement is more than just handing out rewards—it’s about creating experiences employees will remember and value. Priiize Scratch-Offs combine the thrill of winning with measurable results, helping HR and leadership teams motivate employees effectively while tracking ROI.

Recognition that Excites. Rewards that Deliver.

With today’s hybrid and remote workplaces, recognition programs must be as agile and inclusive as the teams they support. Priiize Scratch-Offs deliver rewards instantly, work seamlessly across mobile devices, and can scale from small departments to global enterprises. By blending fun with function, they turn everyday recognition into a culture-building tool that employees look forward to—one that strengthens morale, drives participation, and builds lasting loyalty across the entire organization.

Employee Rewards Scratch-Off Game Demo 1:

Employee Rewards Scratch-Off Game Demo 2:

Ready to see how scratch-offs can transform your employee reward programs?

Schedule a Free Demo with Priiize.

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Priiize: Where Motivation Meets Measurable Results.