Employee Scratch-Off Promotions.

1. Determine the purpose of the promotion—boosting morale, achieving sales targets, encouraging teamwork, perfect attendance, safety, or celebrating milestones.

Plan the Rewards

1. Include a variety of prizes to keep it exciting. Examples:
   • Gift cards
   • Extra time off
   • Company-branded merchandise
   • Team lunches
   • Monetary bonuses
   • Recognition certificates

Design the Scratch-Off Cards

1. Customized and branded scratch cards to reflect the company’s branding and the promotion theme. Use an eye-catching design and list the rules.

 Set Rules and Guidelines

1. Define how employees can earn scratch-off cards:
   • Achieving certain goals
   • Exemplary performance
   • Participation in activities or events
   • Random distribution for engagement

Distribute Cards

1. Email employees the game URL or hand them out personally with the QR code to play. Tie them to specific achievements.

Track and Celebrate

1. Record who has won which rewards to ensure fairness. Publicly celebrate winners to encourage participation and recognition.

Evaluate the Promotion

1. Post Campaign Procedures: Collect employee feedback to measure the campaign’s effectiveness and identify areas for improvement.

Benefits of Scratch-Off Promotions

• Encourages employee engagement and motivation
• Recognizes and rewards hard work in a fun way
• Builds camaraderie among employees
• Creates excitement and a sense of anticipation