Gamification in Business Pays Off In Many Ways
The Stats for Gamification in Business
- Companies that use gamification enjoy up to 7X higher conversion rates. (Source: Business.com)
- Gamifying your website can boost browsing time by up to 30%. (Source: Optimonster)
- Using gamified activities increases motivation by 48%. (Source: Medium.org)
- Using gamification can help a company increase customer interactions by up to 40%. (Source: Forbes)
- 69% of employees intend to stay with a company for 3+ years if they use gamified activities. (Source: Medium.org)
- Using gamification can help a company increase customer interactions by up to 40%. (Source: Forbes)
- Using gamification may increase 6X the number of newly registered business users. (Source: Optimonster)
- By 2025, as much as 75% of the global workforce will consist of millennials who love and embrace playing games. (Source: Forbes)
- Business gamification is one of the best ways to boost employees’ commitment and motivation. (Source: Forbes)
- Gamifying your e-commerce business is a way to achieve growth quicker.
- The key benefits of gamification are increased customer engagement, reducing banner blindness, and boosting brand awareness. (Source: Talent IMS)
- 87% of employees claim they feel more socially connected when there are gamified activities in the workplace. (Source: Optimonster)
- Gamification is used primarily as a tool to prevent disengagement and to boost motivation. (Source: Forbes)
- Domino’s pizza saw a 30% increase in sales after launching a game. (Source: Forbes.com)
Gamification Market – Growth, Trends, Covid-19 Impact, and Forecasts (2022 – 2027)
Gamification in Business Strategies for Customer and Employee Gamification Campaigns.
Customer Programs
- Acquisition
- Retention
- Renewal
- Loyalty
- Engagement
- Winback
- Appreciation
- Goodwill/Appeasement
- Cross-sell
- Up-Sell
- Closer
- Referral
- Sustainability
Employee Programs
- Acquisition
- Retention
- Loyalty
- Engagement
- Education
- Wellness Services
- Appreciation
- Goodwill/Appeasement
- Recognition
- Company Team Bonding Events
- Birthdays
- Anniversaries
- Health and Safety initiatives
- Holidays
- Participation
- Attendance
- Sustainability
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