Employee Scratch-Off Promotions is a fun and engaging way to motivate and reward employees for their hard work and achievements.
Employee incentive and reward promotions typically involve providing scratch-off cards, each revealing a reward or recognition.
Steps to Create an Employee Scratch-Off Promotion
- Define Objectives
- Determine the purpose of the promotion—boosting morale, achieving sales targets, encouraging teamwork, or celebrating milestones.
- Plan the Rewards
- Include a variety of prizes to keep it exciting. Examples:
- Gift cards
- Extra time off
- Company-branded merchandise
- Team lunches
- Monetary bonuses
- Recognition certificates
- Design the Scratch-Off Cards
- Customized and branded scratch cards to reflect the company’s branding and the promotion theme. Use an eye-catching design and list the rules.
- Set Rules and Guidelines
- Define how employees can earn scratch-off cards:
- Achieving certain goals
- Exemplary performance
- Participation in activities or events
- Random distribution for engagement
- Distribute the Cards
- Hand them out personally, place them at workstations, or tie them to specific achievements.
- Track and Celebrate
- Record who has won which rewards to ensure fairness. Publicly celebrate winners to encourage participation and recognition.
- Evaluate the Promotion
- Collect feedback from employees to measure the campaign’s effectiveness and identify areas for improvement.
Benefits of Scratch-Off Promotions
- Encourages employee engagement and motivation
- Recognizes and rewards hard work in a fun way
- Builds camaraderie among employees
- Creates excitement and a sense of anticipation
Would you like help designing the scratch-off cards, planning the rewards, or creating a communication plan for this promotion? Contact Priiize for a free consultation.
How to organize such an employee scratch-off promotion with examples >
