Supermarket Scratch Offs Online for Consumer Promotions.
Scratch-Off Promotions for Supermarket, Convenience Store, Grocery, Bodega, and Specialty Food Store Chains and Franchises.
Custom Digital Scratch-Off Cards Online.
Priiize is a straightforward brand gaming system for digital scratch-off cards online.
What Is Supermarket & Bodega Digital Scratch-Off Promotions?
Scratch-off promotions involve distributing Priiize digital scratch cards with concealed rewards that customers reveal by scratching off or swiping the surface of a mobile phone or clicking on a digital interface on tablets, laptops, and desktop computers. Rewards can range from discounts and free products to entries into larger prize draws.
Key Benefits
- Customer Engagement: Gamification creates excitement and drives curiosity.
- Increased Foot Traffic: Incentives encourage in-store and website visits.
- Higher Conversion Rates: Discounts and prizes boost purchase likelihood.
- Customer Data Collection: Digital scratch-offs often require users to input information, aiding future marketing efforts and program administration.
Types of Scratch-Off Promotions
- Physical Cards: Handed out in stores, mailed to customers, or included in packaging.
- Digital Scratch-Offs: Available via websites, emails, social media, or signage.
- Hybrid Campaigns: Combine physical and digital elements to reach a broader audience.
Best Practices for Retailer Digital Scratch-Off Promotions
- Define Objectives: Decide if the goal is to clear inventory, attract new customers, or boost brand loyalty.
- Choose Attractive Prizes: Offer rewards that resonate with your audience (e.g., discounts, exclusive products, gift cards).
- Create a Sense of Urgency: Limit the promotion to a specific time frame to drive immediate action.
- Ensure Fair Odds: Be transparent about the winning odds and the prizes’ availability.
- Incorporate Branding: Use your brand colors, logo, and messaging to reinforce your identity.
- Leverage Digital Channels: Promote the scratch-off via URL links in email, social media, and in-store signage using QR codes.
- Track and Analyze: Use redemption data to measure ROI and customer behavior.
Example Use Cases
- Seasonal Campaigns: Black Friday or holiday promotions.
- New Product Launches: Offer a scratch-off to incentivize purchases of new items.
- Loyalty Rewards: Reward repeat customers with exclusive scratch-offs.
- Event Marketing: Distribute scratch-offs during in-store or community events.
- Promoted Product: Giveaway for customers who purchase a promoted product.
- Grand Openings: Distribute scratch-offs during in-store grand opening events.
Active Scratch-Off Game Demo:
This scratch-off card can easily add an OPT-IN and/or PRIZE CLAIM FORM.
Swipe with your cursor if on a computer, or swipe with your finger on a mobile device to play.
You can also click this link and scan the QR Code below to play:
FREE GUIDE:
Promotion Strategies & Their Prizes Used for 31 Industries – Suggestions to ignite ideas to help plan your scratch-off game promotions – 84 pages – Click.
NOTE: The scratch-off game examples below use free images from our free clipart image library. You use your logo, prize images, background images, etc., and are welcome to include ours from the free image library and Photoshop them. Everything is customizable.
New! Introducing New Priiize Scratch-Offs Marketing Tools for Retailers and Coupon Marketers:
Supermarket Scratch-Off Demo #1.
Uses the ‘Scratch & Win + Opt-in + Claim’ Game.
Feel free to use your email address on the prize claim form to experience the entire demo confidently. Email addresses used for testing demos are not saved, shared, sold, or used for remarketing.
Use Game Code 1234 to play the live demo.
You can also scan this QR Code to play on your phone, tablet, laptop, or desktop.
Supermarket Scratch-Off Demo #2.
Uses the ‘Scratch & Win’ Game.
Supermarket Scratch-Off Demo #3.
Uses the ‘Scratch & Win + Claim’ Game.
Supermarket Scratch-Off Demo #4.
Uses the ‘Scratch & Win + Opt-in’ Game.
Mechanics of the 'Fresh Supermarkets' Demo Game #1 Promotion
Using Priiize Scratch-off Game - Scratch & Win + Opt-In + Claim Forms.
There are many different ways to construct game mechanics. This game is one way can do it.
Give each player your game's QR Code or URL along with their 1x-use Game Access Code
(SCREEN 1) The customer scans QR Code on Game Play Access Card. They are brought to this first Game Screen and enter their unique 1x-Use Game Play Code to play. If they don’t have a code, they cannot play. The code is suitable for one scratch-off play. They click the “Play” button after entering the code.
(SCREEN 2) The scratch-off game appears, and they scratch off the “Scratch Here” pad.
(SCREEN 3) After the scratch-off, the prize is displayed. If the winner does not submit their prize claim by the date shown below the prize image, they forfeit their prize. If the reveal is a “Loser” reveal, there is no prize claim form to fill out.
(SCREEN 4) Prize Claim Form – the winner enters their contact information and clicks the “Claim Prize” button.
(SCREEN 5) The prize Claim is either approved or denied, determined by you, or if they did not submit the claim form by the expiration date. After a prize is approved, the winner receives a Prize Claim Email Notifier (example below).
It will have your unique Prize Promo Code, which your employee enters into the POS System to approve and let the winner redeem their prize. They can enter the prize Promo Code from this screen or the prize claim email notifier.
Give Customers a 1x-Use Game Access Code To Play
Each Time After They Make a Purchase.
OPTION 1 – use cards
OPTION 2 – use cash register receipts.
OPTION 3 – use text messaging.
Winner’s ‘Prize Claim’ Email Notifier
Mechanics of Supermarket Game
Uses the Priiize Scratch-off Game - Scratch & Win + Opt-In + Claim Forms.
GAME SETUP:
The Supermarket creates Prize Promo Codes for each prize and uploads them on their POS System and Priiize dashboard. As prizes deplete, the respective prize promo code is removed from Priiize’s prize inventory and the Store POS System until they run out.
Create 1x-Use Game Play Access Codes. They are needed for players to play the game. Preprinted cards with the 1x-Use Access Code and the game’s QR Code are to be held in the cash register drawer and given to customers after a purchase of $20 or more for a chance to play the game.
Using a 1x-Use Game Play Access Code will prevent fraud.
Prize Redemption takes place at the Supermarket courtesy desk. Each prize claim is issued an email notifier that displays the prize and Prize Promo Code.
The cashier types in the Prize Promo Code as proof of customers receiving their award and integrates it on the Store POS System as the prize being won and redeemed. No one else can redeem a prize multiple times using the same Prize Promo Code.
Promote scratch-off games on Supermarket in-store signage and kiosks, CCTVs, print ads, weekly circulars, TV advertising, email blasts, and SMS text messages.
Live Game Demo
The scratch-off game examples below use free images from our free image library. You use your own prize images, logos, background images, etc., and are welcome to include ours from the free image library. Everything is customizable.
Every Priiize campaign (a ‘campaign’ is the same as a ‘game’) generates a unique URL and QR Code to allow players to play your game. You can send them out in an email or text message and display them on a website, social media, signage, and displays.
If you landed on this page first and plan to sign up for the free trial, you will also need to read this page to understand how Priiiize Templates work and each’s unique features before you start: About The Priiize Scratch-Off Games Templates.
Privacy assurance for live demos: If you fill out a prize claim form, your data will only be used to process the prize claim email notifier to your inbox to provide the Priiize user’s experience and for no other purposes. Your Email address used for playing our live demos is not shared or used for remarketing. Trust Priiize with confidence.
HOW TO USE IT IN YOUR SUPERMARKET
Scratch-off cards for the retail food industry have many exciting rewards.
They fill a natural desire to win things for free, increase supermarket foot traffic and online sales, boost attention to brands, are exciting, fun, rewarding, and can go viral on social media.
- Use scratch-its during government paycheck weeks and holiday promotions, especially Christmas, New Year’s Eve, Memorial Day, 4th of July, Labor Day, and Black Friday.
- Generate an unbelievable amount of traffic at existing and new store openings.
- Use games on social media as direct-to-consumer marketing to increase foot traffic.
- Encourages repeat business and floor traffic.
- Promote supermarket coupons, discounts & barcodes under the scratch-off pad to reveal spot.
- Create more sales on off-peak days and times.
- Increase your client acquisition database.
- Incorporate store employee sales incentives.
- Create fun games with customers and employee appreciation days.
PRIIIZE FEATURES:
- Any number of prize versions is allowed
- There is no charge for generating and downloading acquisition data
- There is no charge for the Priiize email system
- Supply unique access codes and prize promo codes if desired on any game
- Priiize supports any language
- Campaigns go live on and off whenever you want in real-time
- Guaranteed global distribution
- Price plans – custom quotes are returned the same day
- No charge for data acquisition
- There is no charge for multiple prize versions
- No charge for opt-in forms
- No charge for prize claim forms
- There is no charge for custom scratch-off pads and prize image shapes
- No rush charges
- Free Support
- Dedicated Customer Success Manager
FRESH SUPERMARKETS SCRATCH-OFF GAME DEMO:
Feel free to use your email address on the prize claim form to experience the entire demo confidently. Email addresses used for testing demos are not saved, shared, sold, or used for remarketing.
Use Game Code 1234 to play the demo below.
We will customize your games even more!
How to set up Opt-In Access Codes
Use the Scratch & Win + Claim, Scratch & Win + Opt-in, and Scratch & Win + Optin + Claim Templates to capture players’ data or unlock the game to play.
How to set up Prize Validation Codes
Use prize validation promo codes in any of the four templates. Validate winners and prizes with unique 1x use, limited, and unlimited codes and integrate with POS systems.
Supermarket marketing strategy - boost sales and traffic for the retail industry with digital scratch-it cards.
Demand Generation: brand awareness, interest, and revenues amongst your shoppers.
Your supermarket advertising, marketing, and sales promotion pipelines must work together to generate foot traffic and demand for your supermarket or bodega goods.
Build an effective marketing strategy.
- Collect intent data to locate more in-market buyers.
- Increase your supermarket web presence and authority with high-quality written content and promotions for scratch-it games.
- Reach out to key decision-makers with relevant game content and prizes on weekly circulars, print advertising, online ads, SMS text messages, and email blasts.
- Use automation software and Webhooks to nurture campaigns and help streamline shoppers’ workflow.
- Develop niche promotion targeting campaigns with paid advertising, in-store signage, and kiosks.
- Build an eligible target account list that perfectly fits your target audience.
- Use digital scratch-it games to lure new and existing customers into your stores.
- Engage employees to participate in promoting your games at check-out.
- Track, monitor, and measure scratch-off game efforts to determine conversion rates, additional revenue, and customer lifetime value.
Understand your customer’s needs and how to serve and retain them better.
- Effective messaging to potential customers will ensure success and sustainability. Engage your customers with scratch-off promotions
- Supermarket scratch-off contests drive sales and increase brand awareness!
- Consumer scratch-off contests are fun, engaging, rewarding, and cost-efficient, producing results immediately.
- Use Scratch-it cards for joyful holiday contests, new store grand opening promotions, brand awareness campaigns, and to help increase revenues.
- Custom scratch-off tickets prompt customers to purchase products on shelves as no other promotion can.
- It increases supermarket brand loyalty and awareness and creates a positive experience for shoppers, thus increasing customer loyalty and word-of-mouth referrals.
Contact us today, and we would love to show you what our scratch-off game templates can accomplish to get you to your goals.
NEW GUIDE: Franchise Scratch-Off Game Promotions: How They Work and Why They Succeed.
Match-3 Live Demo - Give it a try!
7 PANEL – MATCH 3 TO WIN GAME
Scratch & Win + Claim Form
(Opens in a new window)
Match-3 Live Demo - Give it a try!
6 PANEL – MATCH 3 TO WIN GAME
Scratch & Win + Claim Form
(Opens in a new window)
Priiize Digital Scratch-off Cards & Games Generator
Virtual Scratch-offs Online for Customer and Employee Rewards, Engagements, and Experiences.
Environmentally Friendly Scratch-Offs – No Trees or Paper Used.